Branding

Environment, Sustainability

Client:

New Life Plastics

Scope of work:

Branding

Link:

New Life Plastics (NLP) will process HK’s soft drink bottles (PET) and HK’s food and cleaning products bottles (largely HDPE) in a state of the art facility in Tuen Mun (Eco Park), to produce food grade quality rPET flake and high quality HDPE pellet. These will both be used in the re-manufacturing of PET and HDPE products.

The JV will benefit from the strengths of Baguio’s domestic collection network in Hong Kong, ALBA’s recycling technology expertise and Swire Coca-Cola’s strength in the domestic beverages market.

 
Alba Group
Baguio
Swire Coca-Cola